With the loss of information that we have due to the dependence on third party cookies, the challenge today is to focus on own data or first party cookies and on the smart segmentation of audiences that allow us to define marketing actions and feed...

By Rodrigo Díaz López In a previous article we solved the dilemma of whether software or hardware came first, indicating that the first computer programs were developed in 1843 by Ada Lovelace. However, we left the answer to the question of which was the first computer...